About us

The hardest part of running many stores isn't getting the numbers. It's the moment right after, when you stare at five dashboards and still don't know which store earns and what to do next. We built Ninetayl so that every owner, hub and media buyer knows both.

  1. Real profitNever estimated

    Revenue minus ad spend, your supplier's costs and fees, order by order.

  2. People decideSoftware helps

    Every change is previewed and confirmed. Nothing runs on its own unless you turn it on.

  3. Your dataStays yours

    A separate database for each customer, keys encrypted, nothing deleted from your stores.

  4. OperatorsBuilt by sellers

    Made inside a portfolio of Shopify stores, for the problems we had every morning.

Built inside a store portfolio.

Ninetayl started as the internal tool of a team running several Shopify stores at once, each with its own Meta and Google ad accounts, its own supplier and its own media buyer. Every morning someone rebuilt the same picture by hand: spend from Ads Manager, revenue from Shopify, costs from the supplier's Excel. By the time the numbers were ready, the day's budget was already spent.

So we put everything in one place, and then kept going: real profit with the supplier's costs, alerts when a campaign overspends, a verdict for every product, competitor tracking and import, campaign changes with undo, a builder for new stores. Now we are opening it to every team that runs more than one store. TESTO_STORIA_PERSONALE: a line in your own words.

How we got here, and what's next.

  1. Before
    The spreadsheet mornings

    Ten tabs and a spreadsheet rebuilt by hand, every day, for every store.

  2. Step 1
    One dashboard

    Spend and revenue of every store and ad account, refreshed every 30 minutes.

  3. Step 2
    Real profit

    The supplier's costs per order, product and shipping split, a daily P&L.

  4. Step 3
    Competitors and import

    Best sellers tracked every day, imported with the store's catalog rules.

  5. Step 4
    AI that explains itself

    A verdict for every product, keyword checks, campaign copy, always with the numbers.

  6. Step 5
    Acting, not just reading

    Change, schedule and create Google campaigns, with caps and undo.

  7. Now
    Open to every portfolio

    The same tool we use, for every team running more than one store.

  8. Next
    Creatives and expenses

    Which creative angle to keep, and every cost of the business in the P&L.

The team.

TESTO_TEAM: who you are, in two lines.

A

NOME_PERSONA_1

RUOLO_1

B

NOME_PERSONA_2

RUOLO_2

C

NOME_PERSONA_3

RUOLO_3

RAGIONE_SOCIALE · INDIRIZZO_SEDE · Italy · VAT PARTITA_IVA

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